AI Insights · Timothy · January 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps in Oceania Q4 2021
Explore the performance trends of the top 5 delivered meal kits and specialty foods apps in Oceania during Q4 2021, based on data from Sensor Tower.
In the fourth quarter of 2021, the top 5 delivered meal kits and specialty foods applications in Oceania displayed varying trends in weekly downloads and active users. Here’s a closer look at their performance:
Weekly downloads for HelloFresh saw a downward trend throughout the quarter, starting from approximately 9.6K at the end of September and declining to around 5.4K by the end of December. Active users also showed a gradual decrease from 259K to around 244K, with a slight dip in mid-December.
EveryPlate: Cooking Simplified
EveryPlate experienced fluctuations in weekly downloads, peaking at about 2.8K in mid-October before dropping to around 1.3K by the end of December. Active users maintained relative stability, hovering around the 10K mark, with a slight dip in mid-December to approximately 8K.
Vivino showed an upward trend in weekly downloads, starting from 1K at the end of September and reaching around 2.5K by the end of December. Active users also increased from 5.8K to nearly 7.7K over the quarter. Weekly revenue remained stable, averaging around $30.
Dinnerly experienced a mixed trend in weekly downloads, peaking at approximately 2.7K in mid-October and dropping to around 966 by the end of December. Active users remained fairly consistent, averaging around 26K throughout the quarter.
My Muscle Chef saw its weekly downloads peaking at about 2.8K in late October and dropping to around 1.9K by the end of December. Active user data for this period was not available.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.